So what really happened when the Google Core Update 2019 was rolled out a couple of weeks back?
Did a mass of niche affiliate websites get wiped out overnight?
Did millions of top ranking articles suddenly end up in Google’s dreaded sandbox?
Did anything happen at all?
Well, it be brutally honest with you – nothing really happened at all!
The Google Broad Core Algorithm update for June 2019 was rolled out on the 3rd and so far it seems as though only a tiny, tiny percentage of website owners have been hit by it (and these webmasters were probably using shady tactics WAY before this update came into play!).
Of course I have noticed both positive and negative results with associates and peers, but these are initial changes, and they won’t necessarily last for long.
Let’s take a closer look at what’s happened…
The Latest Google Algorithm Change
Okay – first things first…
The last thing you should do if you do see some sort of change in your immediate rankings is PANIC. This will get you nowhere fast and your website may see an increase or fall before others, thus skewing the results initially. More often than not it takes weeks before the dust settles from a significant algorithm update.
I attended an online chat with a few fellow webmasters that I am friendly with just last week and we all came to the same conclusions really – Google is still continuing to reward “pillar” style or “thorough” content.
What does this mean?
Well more often than not – articles that end up with a word count of less than 1000 words are not going to overpower articles that reach over 3000 words.
Now, please don’t leave this article and start straining out your blog posts as long as you can get them. If you do good keyword research you can rank an article that is no more than 600 words, with ease!
You have to remember that competitive keyword terms are going to need this extra length in word count, not the low hanging fruit.
At the end of the day all you have to do is keep doing what you’re already (hopefully) doing. Keep creating high quality content. Keep working on getting engagement. Keep writing unique content.
The Google Algorithm Update – Who Did it Hit?
Unfortunately in life, not all of us get away with a change in circumstances, and the recent Google Core Update has ‘wounded’ a few big players in the affiliate marketing and work from home world…thankfully I wasn’t one of them! 🙂
Now, I don’t want you to get worried, but it was important that I included these reports within the article. As I touched on earlier – not many have been effected by this update, but there are always the unlucky few.
A fellow member of the Wealthy Affiliate community and a successful work from home blogger named Steve seems to have been one of the unlucky few. Now, Steve has been in this game for near on a decade now, and he’s seen great success. BUT…to be brutally honest I’m glad the older members are taking a bit of a hit rather than the newer members.
These ‘older’ members got on board the affiliate marketing train when it was as easy as taking candy off a kid, and they constantly like to ‘blow their own trumpets’ about their success. Truth be told – 99.9% of the members that joined after them have had to work twice as hard to make a go of it in this internet marketing world. Google was nowhere near as strict back then!
Anyway, here’s what he had to say about the recent Google Algorithm Update and how it’s hit his successful website…
“I’ve seen a definite hit and a number of others I’ve spoken to and researched have seem almost exactly similar declines (in the 20-30% range). I charted my traffic to get a visual representation, included below.
If the core update stays unchanged, I’ll have lost about 3 months of growth. It’s not the end of the world, but it is disheartening. For now, I plan to ignore my stats until things settle down. Letting the stress affect my work will only hinder things further.
Follow Kyle’s advice. Stick to creating great content. This will only be a minor setback in the grand scheme of things.”
He also included a (rather basic) image that appears to back up his claims…although I have no idea what software this image was taken from:
So, at the end of the day not everyone has got away without being scarred somehow by this update, but most of us have.
Why has it picked on some of these older websites?
No idea really, and I doubt Google will come clean and let us know the reasoning behind it anytime soon. My advice to you as bloggers is to keep on doing what your doing and keep your content as unique as possible.
What happened to your site after this recent update?
Did you see any change in traffic?
Please leave your experiences in the comment section below.