Your website is your business base when it comes to working online – it’s the route of all your income. An unattractive or poorly built site will do more to hurt your business than to help it.
Below are what we would consider the features of a good website – is your piece of online real estate up to standard?
If you are serious about making real money online, we are able to point you in the right direction. Take a look at our #1 recommendation and start building your FREE online business today.
The Aspects of a Good Website:
1) Website Appearance
Your website’s appearance is a direct reflection on your online business/company. If it’s not polished and professional looking what does it say about your service?
Nothing good, believe me!
First impressions last and that is exactly what your website/blog is – a first impression!
Good looking sites are much more likely to keep the visiting audience on-site for a lot longer than the scruffy looking domains.
- Always use black text on a white background ( even if you run a horror based site! ). This is the easiest format for the eyes.
- Keep font size for paragraph text between 10 and 12 pts.
- People are visual by nature and your site should reflect that – make sure you use dynamic and eye catching graphics whenever possible ( but try not to overdo it! )
- If you are selling physical products try and use as many high quality photos as possible. Don’t rely on other avenues for this quality – get your camera out and make sure the shots are up to standard!
- Always aim for plenty of white space on the page – Don’toverload your site with overly complex design
2) Writing Good Website Content
Content will provide your site with substance – it’s the life blood of your website! Good content will grow your audience’s confidence in your product/service and make you appear more of an authority…
- Forget everything you learned in school – use small paragraphs that are not overwhelming
- You don’t have long to hook your audience ( a matter of seconds not minutes ) so make sure you get to the point fast – don’t post ‘fluff’ for space filling purposes!
- Always add new content – who wants to return to a dead site that offers nothing new?
- Interact with your visitors through the content – make it read like you are specifically speaking with them ( use ‘you’ and ‘we’ whenever possible! )
- If you struggle to write you should seriously consider using a professional. Articles usually cost no more than $20…which is a small price to pay for a landslide of impressed visitors!
3) Website Functional Requirements
Many first impressions have fallen when they reach the hurdle of website functionality. This is often overlooked but still one of the most important features of a good website…
- Broken website components leave your audience feeling frustrated and disillusioned – check everything!
- Make sure there are no ‘dead links’ floating around your site
- Check your sources – opinions change over time and you don’t want to be spouting misinformation ( check all your facts and figures )
- Serious typos are a VERY amateur mistake – make sure your grammar is up to standard
4) Website Usability Review
People want to be able to navigate through a website without to much uproar or hair-pulling. Review your usability and make sure your site is easy to read, navigate, and understand…
- Don’t get overly dynamic with your site – make sure people are confronted with a simple and organized site with valuable content
- If you make use of numerous plugins your website pages will load real slow – avoid this at all costs!
- Use logical navigation – keep a main tab at the top of each site page and limit the buttons in this tab to 10 at the most
- Don’t keep your link text short and sweet – make sure your anchor text explains where the link is heading ( make it as descriptive as possible )
The Features of a Good Website
We haven’t included the topic of SEO above because this element deserves a page all to itself ( a lot to learn with this subject! )