There are quite literally millions of popular blogs out there bringing in their owners a healthy monthly pay packet. Here we take a look at the killer elements of a blog post that these webmasters are using – if they can do it why can’t you?
A Growing Community
Blogging is dynamite IF you know how to do it effectively! People now know that this form of expressing yourself is big business – over 175,000 blogs are added to the internet on a daily basis!
But how many of these blogs will be up and running in a years time?
Well, not many I’m afraid! You see, it’s not set in stone – just because you have something to say doesn’t mean you are going to make it big!
There are elements of a blog post that cannot and should not be ignored if you want this to work out. Every half a second a blog is born – that’s about 10 new blogs since you started reading this article!
Let’s find out how to make YOURS stick…
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1) Engage With Image
I ALWAYS advise newcomers to blogging to include relevant and engaging images – this is SO, SO important!
Did you know it’s a fact that articles with images included get 94% more views!
People are extremely visual by nature – they don’t like having a load of text thrown at them on a back-lit screen. Images break up the provided text and supply the readers with an opportunity to digest or absorb the information presented.
My training at the Wealthy Affiliate community always preached the importance of ‘white space’ on an article or a blog post.
People want to read short and sharp paragraphs with images surrounding them – they don’t want to come online to read a thesis of black and white text.
2) Clean Designs Won’t Hurt The Eyes!
All to often I land up on a blog and get bombarded with flash powered adverts and slideshows. Now this may seem ‘high tech’ and impressive but in the cold light of day – it won’t often impress.
I’m not saying this site doesn’t make use of a few ‘bells and whistles’ because it does in a SUBTLE way. It’s a dynamic enough website WITHOUT screaming out “Look at me! Look at me!” to my visitors.
If you are starting up your own blog I would always recommend picking a nice clean template and starting from there. Build it up over time without going ‘hell for leather’ on the flashy stuff.
People will be arriving at your site for INFORMATION. If they struggle to locate that information through all the glitz and glam they will leave pretty sharpish!
Remember – Quality content and a good, clean design are the top two factors that add credibility.
3) Don’t be a Drone – Be Unique!
One of the most important elements of a blog post comes from within you – and it should be added to EVERY post or article you write!
Always make sure you allow your unique perspective and the subject/topic shine through. Don’t cram a load of fluff into your paragraphs – just use the sentences YOU find interesting!
When you have all your points and your facts in order try your best to write conversationally as if you are having a ( friendly ) discussion in a bar with a mate!
Cut down the length of paragraphs and sentences – don’t ramble on and try to impress with ‘big words’. A reader prefers to know you are cut from the same cloth as them – don’t be a smart ass ( nobody likes a smart ass! ).
4) Being Social
I’ve gone over how important social media is to modern day online success so many times now there’s very little left for me to say on the subject!
Put it like this – if you are not connecting your blog to the top social media outlets ( Twitter, Facebook, StumbleUpon, Reddit ) then you are missing out on MILLIONS of free visitors!
The best thing about these social sites is that it takes you no time at all to post there – you have no excuse, use them!
5) Rough it up a Little!
Don’t be a sheep and follow the crowd – rough it up a little!
A majority of people want something controversial in their lives – they are pretty bored. They don’t come online to witness people patting each other on the back – they come online for something a little more spiky!
That being said – don’t be afraid to go against the grain with your writing!
If you manage to create conversational posts you will see a lot of people linking to your work and refuting the information you’ve provided. Engagement is critical when it comes to a successful blog – the more you get people talking the better your blog becomes!
By being a little outspoken you are sure to draw emotion out of certain readers. This in turn causes them to reply and comment on your work – comments on a blog/website are awesome indicators of a fresh and active blog ( they also help your search engine ranking! ).
If you know of any effective elements of a blog post that I have not included here today why don’t you chip in and leave them in the comment section below?